Privacy Policy

WPE Digital, Inc., including its affiliates and subsidiaries (collectively, “WPE Digital”, “we” or “us”) is committed to protecting the privacy and security of your information.  This Privacy Policy describes how we collect, use, disclose, and otherwise process the Personal Information (as defined below) we collect when you:  

  • Visit and interact with our main websites (including, but not limited to, https://www.worstpainever.com, and their subdomains), and all other websites, mobile applications, and online services that WPE Digital owns or controls and link to this Privacy Policy (collectively, the “Sites”); 
  • Communicate with us through the Sites or by email, telephone, text, mail, facsimile, or other means; 
  • Otherwise provide Personal Information to us, whether online or offline, in the context of our relationship with you. 


We refer to the Sites, our services, and our interactions with you collectively as the “Services” in this Privacy Policy.  Please read this Privacy Policy carefully before using the Services or submitting your Personal Information to us.  From time to time, we may supplement this Privacy Policy with additional information about our privacy practices related to a particular Service.   

What Personal Information We Collect 

Personal Information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you. 

When you interact with the Services, we may collect certain Personal Information directly from you or automatically from the devices you use to access our Services.  Depending on how you use the Services, we may collect the following types of information from or about you:  

  • Direct identifiers, such as your name, address, email address, phone number, and other contact information; 
  • Demographic information, such as your age, gender, and date of birth;  
  • Health informationsuch as information about your symptoms or details about your healthcare that we collect about you when you search for a health care provider; submit reviews, feedback, or other content about health care services you have received; or complete online self-reported health assessments, such as our 24-hour urine test webtool. 
  • Usage information, such as information we automatically receive about the devices you use to access the Services, your IP address, the type of Internet browser used to visit the Services, the areas of the Services you visited and the actions you performed on the Services, and information we collect using cookies and other tracking technologies as described in the “Cookies and Web Beacons” section below; 
  • User account informationsuch as log-in credentials for a user account you create when using the Services; and 
  • Other information you choose to provide, such as when you send us questions or comments, post content to our online communities, or otherwise communicate with us. 


How We Collect Your Information 

Depending on how you use our Services, we may collect Personal Information from you in the following ways: 

  • Directly from you. We may collect information from you directly through your use of the Services, such as when you submit information via our online tools and forms, sign up for a mailing list, or other direct interactions with us. 
  • Through automated data collection technologies. We may collect your information using automated data collection technologies as described in the “Cookies and Other Data Collection Technologies” section below.  For example, we may collect the IP (Internet protocol) address of the device you use to access our Sites and other browsing information, such as page requests, browser type, operating system, and average time spent on our Sites. 
  • From third parties. We may obtain your information through third-party sources, such as your health care provider; marketing partners; social media companies; and service providers. We may combine this information with the information we collect about you to help us tailor our communications and improve our Services.  


How We Use Your Information  

We may use your Personal Information as outlined below:  

  • Provide the Services.  We may use your Personal Information to communicate with you, provide the Services, prepare and send you personalized reports with your online self-reported health assessment results, respond to your questions and comments, and send you information about the Services. 
  • Build and maintain our relationship with you.  We may use your Personal Information to improve your experience with our Services, send you marketing messages about the Services that may be of interest to you, send you informational newsletters, administer contests and sweepstakes, conduct surveys, and obtain and respond to your feedback, questions, and comments.  We may also draw inferences from the Personal Information we receive about you, such as information about your preferences, characteristics, and interest in our Services. 
  • Improve the Services. We may use your Personal Information, including by processing such information through machine learning, artificial intelligence, or other similar technology, to: facilitate, improve, and enhance the Services; assess user engagement with the Services; perform market research and analysis; analyze how the Services are being used and accessed; improve the functionality of the Sites and your user experience; conduct quality assurance activities; perform internal business reviews; and develop new Services. 
  • Maintain the Security of the Sites.  We may use your Personal Information to maintain the security and integrity of the Sites, detect security incidents, protect the Sites against fraudulent and illegal activity, and enforce our terms of use. 
  • Improve the Sites and our Service offerings.  We may use your Personal Information to better understand your preferences and interests so we can provide you with more relevant information, improve and expand our Services, tailor our marketing, and better serve you and our other customers. 
  • Comply with legal obligations and respond to legal proceedings.  We may use your Personal Information to comply with our legal obligations, including maintaining records of our compliance with federal and state law requirements.  We may also use your Personal Information to establish, exercise, or defend legal claims.   


We may also use your information for other purposes consistent with the context of the collection of your Personal Information, as otherwise disclosed to you at the time your Personal Information is collected, or with your consent. 


How We Share Your Information 

We may share your Personal Information with the following types of third parties: 

  • Amongst our corporate family.  We may share your Personal Information with our current and future parents, affiliates, subsidiaries, and other companies under common control and ownership.  
  • Our research collaborators.  We may share your Personal Information with third parties that sponsor or conduct research or that we otherwise collaborate with in connection with research.  
  • Our service providers.  We may share your Personal Information with service providers and vendors that perform tasks on our behalf, such as software and service providers that help us provide the Services to you or third parties that perform marketing and analytics activities, or support the operation and maintenance of the Sites.   
  • Business partners. We may disclose your information to third parties that may use it for their own purposes, including companies that provide us with software and services, companies that operate cookies and other advertising partners, marketing partners, social media companies, and other business partners. 
  • Public and governmental authorities.  We may share your Personal Information with entities that regulate or have jurisdiction over WPE Digital, such as regulatory authorities, law enforcement, public bodies, and judicial bodies. 
  • Other third partiesas reasonably necessary.  We may share your Personal Information: 
  • In relation to a merger, sale, acquisition, divesture, restructuring, reorganization, dissolution, bankruptcy, or other change of ownership or control (whether in whole or in part); 
  • To: (1) comply with laws applicable to WPE Digital, a request from law enforcement, a request from a regulatory agency, or other legal process; (2) protect the legitimate rights, privacy, property, interests or safety of WPE Digital, our customers, business partners, personnel, or the general public; (3) pursue available remedies or limit damages; (4) enforce our terms of use and other agreements and policies; or (5) respond to an emergency. 


Cookies and Other Data Collection Technologies 

Our Sites use cookies. A “cookie” is a small text file that is placed on your computer or mobile device when you enter a website or a mobile app. It enables the website or mobile app to remember your actions and preferences over a period of time. While the cookies we use may change from time to time, they generally fall into one of the following categories: 

  • Strictly necessary cookies. These cookies are strictly necessary in order for you to use the services, load and view content, and access your account. 
  • Functionality cookies. These cookies help us remember you and personalize features and content for you on the services. 
  • Preference cookies. These cookies allow us to capture and store your information privacy related preferences (e.g., your opt-in and opt-out), account settings, and certain login information. 
  • Analytics cookies. These cookies help us and our service providers compile statistics and analytics about platform users, including traffic, usage, demographic, and trend data, which will enable us to understand how users engage with our Site.  
  • Advertising cookies. These cookies will display advertising on our website and on third party websites. Some of these advertisements may be interest-based, meaning that they are tailored to your interests or behaviors on our website or on other websites.  


The third-party service providers we may use for advertising and analytics include, but are not limited to: 

  • Facebook Ads.  Facebook’s ability to use and share information it collects about your visits to the Sites is restricted by Facebook’s Privacy Policy. To opt out of Facebook Ads, you can manage your Ad Choices


To learn more about cookies and similar technologies, please visit Most web and mobile device browsers automatically accept cookies. If you prefer, you can change your browser to prevent that or to notify you each time a cookie is set. You may also choose to opt out of receiving interest-based advertising by visiting the Network Advertising Initiative’s Opt-Out Tool


Opting Out of Communications  

We may communicate with you by email, telephone, or SMS text message about the Services.  If you have opted in or otherwise qualify to receive these forms of communication, and no longer wish to receive such communications, you may optout or unsubscribe by following the instructions that are included in the communication or by contacting us using the information provided in the Contact Us section below.  


Retention of Your Personal Information 

As a general matter, we may keep your Personal Information for as long as necessary to fulfill the purpose for which it was collected and improve the Services. If a law requires us to retain your information for a longer period of time, we will comply with that law. We may also retain your Personal Information as necessary to protect our legal rights.  

Third parties (described above) that receive your Personal Information may retain such information consistent with their privacy policies, legal rights, and obligations.


Security of Your Information  

We maintain administrative, technical, and physical safeguards designed to protect against unauthorized access, use, modification, and disclosure of your information in our custody and control. No data, on the Internet or otherwise, can be guaranteed to be 100% secure. While we strive to protect your information from unauthorized access, use, or disclosure, WPE Digital cannot and does not ensure or warrant the security of your information. 


Do Not Track 

Some web browsers incorporate a “Do Not Track” or similar feature that signals to websites that a user does not want to have his or her online activity and behavior tracked.  We are committed to providing you with meaningful choices about the information collected through the Sites.  However, like many websites, our Sites are not currently designed to recognize a “Do Not Track” signal from a web browser. As a result, WPE Digital and third parties may track your online activities, including over time and across different sites and apps.  


Children’s Privacy  

WPE Digital does not knowingly collect Personal Information from children under the age of 13 through the Services.  If you believe a child under 16 years of age has provided us with Personal Information, please contact us at the information provided in the Contact Us section below with a brief description of your concern. 


Information for Users Located Outside of the United States 

If you use the Services or provide us your information from outside the United States, your Personal Information will be transferred to, stored and processed in the United States and other countries where WPE Digital or its service providers operate in accordance with this Privacy Policy and applicable laws. Please note that data protection and consumer protection laws of the United States and such other countries may differ from the data protection or consumer protection laws in your country. By using the Services or providing us with your Personal Information, you understand that your information will be collected from and processed in the United States and other countries where WPE Digital or its service providers operate, and acknowledge that your Personal Information may be subject to access by law enforcement and other government entities, including courts and tribunals, in accordance with laws applicable in those jurisdictions. 


Notice to California Residents

California residents are entitled to request and obtain from us once per calendar year information about the categories of personal information we have shared with third parties for their own direct marketing purposes. To request this information and for any other questions about our privacy practices and compliance with California law, please contact us using the information provided in the Contact Us section below. 

Notice to Residents of Nevada

If you are a Nevada resident, you have the right to opt out of the sale of certain Personal Information, including your name and mailing address, to third parties. WPE Digital does not sell your personal information.  If that were to change in the future, we will provide Nevada residents with a method to opt-out of those transactions. 

Third-Party Links 

The Sites may contain links to other websites that we do not own or control. If you visit another website, we encourage you to review that website’s privacy policy to understand how that website operator will treat your information. Our Privacy Policy does not apply to these other websites.   

Changes to this Privacy Policy  

At times, it may be necessary for us to make changes to this Privacy Policy. We reserve the right to change this Privacy Policy and any of our policies or procedures concerning the treatment of information. Where we make material changes to this Privacy Policy, we will take steps to notify you of those changes by, for example, posting notice on the websites or emailing you using the contact information we have on file. You can determine when this Privacy Policy was last revised by referring to the “Last Updated” legend at the top of this page. Any changes to our Privacy Policy will become effective upon posting of the revised Privacy Policy. We encourage you to bookmark this page and to periodically review it to ensure familiarity with the most current version of our Privacy Policy. 

Contact Us   

Please feel free to contact us at any time if you have any questions or comments about this Privacy Policy.  

You can contact us or otherwise communicate your privacy concerns by: 

Sending an email to




Contact Us

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